The Wing Group Announces Acquisition of Kokatat
The Wing Group
www.winggroup.com

 

 The Wing Group acquires Kokatat 

The Wing Group, a portfolio of leading marine and outdoor brands such as Wing Inflatables, Mustang Survival, FabTek, Henshaw, and Patten, announced the acquisition of Kokatat. Kokatat is a respected manufacturer of premium paddle sports apparel and equipment, headquartered in Arcata, California.

The acquisition is rooted in a long-standing relationship and shared values between the organisations. Kokatat’s deep history in the recreational and professional paddle sports industry, along with the trust it has earned with end users through a legacy of quality, value, innovation, and excellence, makes it a natural fit within the Wing Group portfolio.

Andrew Branagh, CEO of the Wing Group, has expanded the Wing Group’s scale and reach with acquisitions that align with its values and mission. “This acquisition further strengthens the Group’s whitewater and paddling presence. Kokatat has been firmly embedded in that vertical since its founding. We value the talent and technical knowledge, as well as the company’s unique bond with the river. Kokatat brings capabilities that few organizations possess. Arcata remains a critical part of that expertise and legacy.”

Kokatat will continue to operate as an independent brand under the Wing Group with global support from Mustang Survival. Kokatat is continuing operations and is well-positioned to accelerate with Mustang Survival’s broader infrastructure. Critical resources across the Wing Group will be shared across manufacturing, operations, IT, planning, and quality, while maintaining continuity for customers and partners. Mark Loughmiller, CEO of Kokatat, will remain in a leadership position, working in partnership with Mark Branagh, current Director of US Commercial Sales at Mustang Survival, representing the Wing Group.

This strategic expansion marks a significant milestone for The Wing Group’s global growth. Together with Kokatat, they are committed to continuing to serve paddlers and professionals with trusted gear.